Anna Crable
Farmers Agency Owner
Build a team that wins business and keeps customers.
Give your team a place to practice the sales and customer conversations that matter most, get feedback, and improve before they do it with a real customer.
Give your people more opportunities to get better.
People learn through experience. But waiting for the right customer situation to come along makes development slow and uneven. A manager can help, but cannot be there for every conversation.
Your business already has expertise worth passing on. Sales Coach Pro helps you turn it into guidance, realistic practice, and feedback. Real customer conversations show you where to focus that development next.
“I kid you not, within two hours, I had the exact same conversation and I crushed it because I had just had the feedback from Sales Coach Pro.”
What people learn should help them in the next customer conversation.
Turn your experience into your team’s capability.
Connect what good looks like in your business with the conversations your people need to handle.
Start with your business
Bring your sales approach, customer context, and examples of good work. Use Playbooks to set the guidance and standards your team will learn from.
Learn from real conversations
Review a recording or transcript and ask Coach where the conversation could improve. Use specific moments to decide what to work on next.
Build the skills that matter
Work with Coach to create lessons and realistic practice based on your business. Give people experience with important situations before they face a customer.
Use feedback to improve
Review what went well, where the conversation needed work, and what to try next. Practice again, then use what you learn to refine your team's guidance.
Develop your people around the results your business needs.
Help new people contribute sooner
Give new hires a Learning Path with lessons and practice for the customer situations they will face. Managers can review completion and feedback to decide where more support is needed.
Work on the conversations that affect revenue
Focus coaching on a specific business priority, such as earning the next appointment, explaining your value, or handling a renewal. Review real conversations to see what needs work.
Extend your managers' coaching reach
Let people prepare, practice, and get feedback between manager conversations. Use that feedback to focus the time you spend together on the help each person needs.
Pass on what works in your business
Capture your approach in shared Playbooks so people learn against the same standards. Refine the guidance as you learn from your customers and your team.
Hear it from the people using it.
Business owners and team members share their experience with Sales Coach Pro.
“I had a discovery call yesterday, and the system helped me feel prepared and focused. We've already booked a follow-up for next week, so fingers crossed he becomes a new client.”
Autumn Yates
Farmers Agency · Sales & Training
Jenson Soltzfus
Owner, Brighten Cleaning
“That do-over button, you don’t really have that in real life.”
Tyler Stoltzfus
Door-to-Door Sales Manager
How Sales Coach Pro fits your team
What to bring, how your people use it, and where to start.
Sales Coach Pro helps you develop a team that handles customer conversations well. It uses your business context, sales guidance, and real conversations to help you decide what to improve and build the teaching, practice, and feedback your people need.
Bring your existing guidance, documents, and customer context. Work with Coach to shape Playbooks that define your approach and coaching standards, then build lessons and practice around the situations your team needs to handle.
Recordings give the coach the richest context, but they are not the only path. You can also use transcripts, notes, uploaded context, and conversations with Coach to help it understand what happened.
You can upload audio or video, or paste a transcript. The integration catalog includes Granola, Fathom, Lightfield, PLAUD through Zapier, and Webhooks. The setup depends on your source and account.
Business owners and leaders developing customer-facing teams. Start with the conversations that affect your business, whether those involve winning new customers, explaining a service, or helping an existing customer decide to stay.
They work through assigned lessons and practice, ask Coach for guidance, and review feedback on specific conversation moments. Managers can review assigned work, completion, and individual feedback to decide where to help.
Start with a 7-day free trial. Licenses cost $49 per month or $490 per year. Invite your team for free and buy licenses for the people practicing and getting conversation analysis. Managers can follow team progress without a license, and learning history stays with each person's account when a license is reassigned.
Start with a conversation that matters to your business.
Bring an upcoming customer situation, your sales guidance, or a real conversation. Work with Coach on what your team needs to handle it well.